What I enjoy the most of this movie is its high subjectivity. Lots of different documentary films invites their subjects to be collaborators, but this film brings the collaboration aspect up a notch. The maquiladoras are the filmmaker and the actual filmmakers are facilitators. The personal aspect of the movie makes the environmental and labor rights issues easier for the viewers to relate. As I watch the film, I can't help but feel angry at the factories that neglects their workers. As the maquiladoras put themselves up close and personal to the camera, I can imagine myself as one of them. The only reason why I can take a breathe of relief is because I do not live in Tijuana, but I can see that if my status as the consumer wavers, these fancy companies can treat me the same way as they treated the maquiladoras.
Another extremely thoughtful aspect of the film is that the cameras aren't just given to the ladies solely as a method of expression, it is also empowerment and tools to help the them do what they do as promoters. "...We wanted them to use the filmmaking process to further their own self-organizing."—Vicky Funari. This film can be such a source of inspiration and encouragement for the viewers of the films. But the film is especially powerful in its process, as the passerbys who see the making of the film or the neighbors who are interviewed all are wrapped in this journey of bringing justice to the maquiladoras and the citizens of Tijuana.
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